Roxanne Doche By Roxanne Doche • Jun 21, 2020

Father-son team modernizes their 40-year-old shop, saving time & money

Bill DeBoer started DeBoer’s Auto in 1982. Joined by his son, Bill Jr., more than a decade later, they scaled their business in general repair and introduced new innovations into the work process. Originally located in Newton, NJ, DeBoer’s Auto, Inc. was born out Bill DeBoer's Sr.'s love and fascination of cars which led him to drag racing in his teens, and a career on the assembly line at Ford Motors for the 13 years. Safe to say, the DeBoer family's love of the auto industry runs deep.


Not-so-Digital Workflow

DeBoer’s Auto services all makes and models of vehicles. The shop management system they used before was slow, crashed frequently, and was not equipped to handle the  wide range of vehicles that passed through their shop. Not to mention the time and money spent on various systems needed to run their shop. Work was constantly stalled by customer approval calls and their old system didn't integrate well with digital vehicle inspection platforms. The shop’s productivity suffered, and their earning potential limited.

Instant Results

DeBoer researched various shop management systems, testing each feature before making their decision to switch over. After using Shop-Ware for only one week, they began to see results in the shop’s overall efficiency and productivity. They were able to provide customers with instant access to estimates, saving the shop time and facilitating sales.


Very Happy Customers

Shop-Ware’s customer engagement tools were vital to DeBoer’s plan for streamlined efficiency, which resulted in a steady average of 25% approval for shop recommendations. Their customers loved that the platform provided complete transparency, making it easy for them to follow along with the entire repair process remotely. That resulted in a major productivity boost, completely removing customer approval stalls, while being able to present recommended services. DeBoer’s Auto recognized that great customer service is the key to winning repeat business from their customers, and they have the 5-star Google reviews to prove it.

If you’d like to learn more about implementing Shop-Ware as the solution in your shop, request a demo.